THE SECRET OF THE DIGITAL MILLIONAIRE

This book is dedicated to building an online education business: selling courses, trainings, coaching programs, and masterminds. It covers choosing a niche and formulating a proposal using the RMS (refined marketing statement) tool, developing a marketing strategy using the "Big Domino" model, pricing and product packaging, conducting sales webinars, handling objections, and scaling from six to seven figures. Separate sections are devoted to the difference between strategy and tactics, typical mistakes made by novice course creators, and the principle of selling before creating a product.

This book is intended for experts, trainers, consultants, authors, and specialists possessing knowledge that can be packaged into an educational product. It draws on the author's personal experience in building an online practice, observations of the digital education market, and case studies from related niches (from logistics to applied skills). The text is aimed at readers transitioning from individual practice or offline consulting to a scalable online model.